Monday, 13 January 2020

Initial research for CoP practical outcome - Lings Cars




General brief


The final outcome will explore the idea of the revival of zine consumption in recent years; with millennials rebelling against the inhumanistic qualities of the internet and desiring tangible, physical media that has a more intimate purpose. Due to this, the outcome will transform something exclusively digital into a printed form, such as a blog or twitter page. I want to create a physical zine of a digital niche, as it touches upon the idea that zines have always stood out from the crowd; the target audience desire a unique product, that feels exclusive. I want to introduce a witty/ humorous aspect to the design, as through my research zines have always been recognised as independent platforms that don’t take themselves seriously; the zine will serve as a space for the consumer to escape the clickbait/ ridicule of the internet. I thought it would also be interesting to translate digital designs onto paper, and possibly add interactive elements such as stickers/quizzes. 


Initial ideas


  • Lingscars (website); translate the website into a witty zine, could make stickers of the badges/ pages of funny quotes 
  • Small Town Noir; have the stories corresponding with headshots; more of an informative zine 
  • Wtf renaissance
  • Crappy taxidermy 
  • Garfield minus garfield; comic book 




Lings Cars


I thought LingsCars would be an interesting website to transform into a zine, as she became viral on the internet through her chaotic website design. I think that her websites chaos would be funny to turn into a collection of quotes/ pages on her car leasing website. In a sense, LingsCars fits into the concept of rebelling against what is considered ‘good’ digital design, in the same way zines rebel against the internet. LingsCars would also be interesting to research into, as her website is very personal and aligns with the humanistic/ intimate properties of printed matter. 

After having feedback on the initial idea of Lings Cars, I have decided it isn't the best option to transform into a zine, as its viral nature conflicts with the niche aspect of a zine itself. Additionally, there isn't really an audience for the product, which causes difficulty in setting a brief. 


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