Initial ideas
Breaking the rules
This initial concept investigates how I can break rules with the layout of my design; not using a grid, these double page spreads communicate the chaos in how memes are spread; they are provided with no context in order to replicate how memes float around and are shared on social media. I feel like I can explore the idea of memes as viruses better, through considering the actual layout of the outcome; I could make the publication fold out and out over again to create an overwhelming and chaotic user experience?
Viral imagery
This experiment follows more of a rule in how each page duplicates the amount of images and memes on the page; this replicates how memes are spread on social media, thus offering a user experience akin to this. The overwhelming nature relates to my essay in how it links to this virus analogy, and how memes begin on a 'micro' level and grow to a 'macro' level within society.
Using a grid format and collaboration
In order to relate to how in my essay I discuss how memes are shared on a personal level, I put a post on my story asking people to send me political memes to be featured in the publication. All of these images were sent to me, which represents the idea of sharing memes on social media. This format hijacks the instagram grid layout, which is a subtle reference to social media and how we interact on these platforms. I was thinking that I could use a square grid rule for the entire publication that could be folded out. This design for example, could start as a small square and grow into a massive grid, thus reflecting user experiences online.
What I need to do now
I think I need to consider the layout of my design more, and how I can make the tactility of the design fit with my essay better; if I end up going down the meme route, I need to consider how the user navigates through it and what message do I want to convey. Do I want to discuss memes in a positive light, or a negative one?
Also, I want to start to look at the flip side of my argument; how could I create a practical outcome that relates to satire? The key points made in my essay are how satire isn't fully dead, it just now needs to use a more subtle and less controversial approach, with examples such as Crack Up Crack Down being a success. I think I want to see if I can ask Necj Prah a few questions on his design decisions of this publication, as it would give me a better insight into how I could create a practical outcome exploring contemporary satire.
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