Thursday, 11 March 2021

Presentation structure and notes

 Presentation structure and notes

BEFORE UNIVERSITY 

  • More into illustration 

  • Focused on things looking ‘nice’; not very conceptually driven 

  • TERRIBLE at typography 


FAVOURITE FIRST YEAR PROJECTS 

  • Oripeau project; being selected 

  • Garfield Minus Garfield COP project; getting into publication

  • Album cover project; pushing myself to consider production and getting into type design







WORST FIRST YEAR PROJECT 

  • Penguin book competition; felt too restricted and wasn’t a conceptually strong outcome

SUMMARY OF MY STYLE IN FIRST YEAR

  • Considered the concepts of my outcomes more 

  • Got into creating custom typefaces

  • Very into publication design 

  • Crazy colours and super manipulated images 

  • Very digital based 

  • Love stickers


LOCKDOWN/ SUMMER

  • Started getting back into illustration

  • Set my own personal briefs 

  • First Everpress campaign 



STARTING SECOND YEAR (AIMS)

  • Wanted to integrate analog methods into my creative process; illustration 

  • Try new things; moving image and animation 

  • Explore my interest of publications more 

  • Get better at typography 

  • Collaborate

STICK IT TO THE MAN

  • Pushed me to consider practical production methods; creating stickers and ring binding

  • Helped me explore a more minimal visual language 

  • Aligned with who I want to be as a designer; witty and playful design 


NOTIONS OF ABSURDISM 

  • Helped me consider the context of my practice in terms of witty design and the role of graphic designers 

  • Wasn’t a massive fan of the practical outcome; it didn’t feel as refined as I wanted it to be 


MOODGLYPH

  • By far my favourite project on the course (so far)

  • Enjoyed being able to collaborate 

  • Pushed me to consider time management and logistics of a project 

  • Explored my interest of typography 

  • Allowed me to consider practical elements of publications; printing, stickers, packaging, business cards

  • Improved my skills of branding/ keeping a consistent visual identity 

  • Was a really fun and engaging project; was great to see so many people submit to it (including some designers I look up to) 



CREATIVE REPORT

  • Helped me gain an insight into the design industry 

  • Pushed me to try new things; animation/moving image 

  • Gave me reassurance that after graduation I don’t have to commit to one way of working (freelance or studio) 

  • Inspired me to continue to evolve as a creative and constantly try new things 



(OUTSIDE OF UNI) EVERPRESS COMMISSION

  • The team at Everpress commissioned me to create a holiday card to send out to their favourite creatives 

  • It gave me the opportunity to create something illustration based

  • The first time I’ve had my work risograph printed!


(OUTSIDE OF UNI) EVERPRESS’ ARTISTS TO WATCH 2021

  • Had the amazing opportunity to be featured in Everpress’ artists to watch 2021 article

  • Definitely gave me a lot more confidence as a designer 

  • Was asked to design a tee for the campaign 

  • My design ended up being featured in one of their campaign photoshoots 



HOW HAVE I EVOLVED AS A DESIGNER

  • Way more confident with typography 

  • More engaged with practical considerations (I love stickers)

  • Challenged myself by learning new things; animation and collaboration 

  • Found my ‘style’; definitely into super playful and witty design

  • Explored combining analog and digital elements 

  • Approach projects with more of a conceptual way of thinking rather than stylistic choices 


CREATIVE CONCERNS

  • I’m worried that graphic design (especially on social media) is becoming too ‘trendy’ and that I produce work that is kind of trend based

  • Because I’m super interested in publication design, I am concerned about the direction printed matter is going in and if it will even exist in the future 


MY PERSONAL AIMS

  • After graduation, before even thinking about working I NEED a year out to give myself a break and travel 

  • I want to ideally work in a small studio as a first step into the design industry as I enjoy collaboration but feel like jumping straight into freelance is terrifying 

  • Inspired by Alexis Jamets’ encouragement to balance professional practice with personal projects, I want to continue to push myself with the personal work I create 

  • Hopefully I want to go into a studio specialising in publication design or album/ music design 

  • After building connections and confidence, I hope to become freelance and possibly travel with work (Like Alexis Jamet) 




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