Tuesday, 29 October 2019

Crit Feedback - development/improvement of type specimen


Initial notes on feedback:

  • simplify designs 
  • current specimen is too busy 
  • print letters in metallic vinyl big 
  • continue with the 50/50 idea 
  • print on shiny paper 
  • mirror the context images 
  • stick vinyl on mirrors?
  • scrap initial structure and just make two A2 posters printed on A1 instead of an overcomplicated structure 
  • use the same rule that was used for the logotype; repeat the alphabet in the same structure 
  • my current issue is that my specimen doesn't follow the flow of my logotype/alphabet so it looks too forced and busy 

New plan:

  • two A2 sheets in an A1 poster 
  • A2 sheets use the 50/50 rule and have one half written one way and the other half the other way 
  • have a section in the middle for the first poster for an image in context and reflect it on either side 
  • first poster contains the two alphabets which follow the structure of my logotype; e.g. aaaaabbbbccccc and repeated 
  • second poster features the rationale in the middle which again, is reflected. The goal is to make the posters flippable and able to read either way up
  • the second poster features the logotype on one half and another image in context on the upper half
  • alongside this one big A1 sheet, I am going to print out my poster design, and make some vinyl stickers of some letters to highlight my theme of reflection

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