Wednesday, 30 October 2019

Daily review/progress of type specimen

Initial alphabet poster layout


To begin with, I tried out this structure for my specimen page, as I knew I needed space for my planned images in context in the middle. I don't think this layout works as it has those weird gaps and it also lacks the idea of a mirror image due to the lack of straight edges. I wanted my alphabet to fit into the landscape format. 


Development of structure


This format works a lot better as it uses the exact same structure as my logotype, thus building consistency. Initially I thought it looked too busy, but I think once I add in my context images in the middle it should break up the components and add a better composition.
  

Here is just a simple plan of how my alphabet will look composed alongside the space for the images. I think I want to use a halftone / singular colour effect as it might look nice printed on coloured paper?

Print experiment / producing by hand 


I decided to develop my previous poster design to be made by hand by cutting out the words and sticking them on paper. I then removed anything I didn't want in the print by photocopying it to clean up the edges. This poster concept could feature and image in the left corner, but I want to keep it clean edged after my feedback yesterday on how my designs looked too fuzzy.


I added an element of distortion by cutting the poster type in half and offsetting it slightly like my approach to the logotype. I really think this works effectively as it provides links to my 50/50 split theme going on in the specimen. 

Testing on coloured paper



I think that the neon colour stock works super well with my design, as it juxtaposes the black nicely. What could look nice is if I print out my images on just a singular colour, so then I only have a duo toned specimen. This would be relevant to my 50/50 approach. 

Plan for tomorrow 

  • produce the alphabet page by hand using the same method for the poster 
  • import today's poster designs digitally and add some images
  • create new mock up designs with new poster design 
  • try and get the first specimen page done 
  • import the alphabet digitally once finished 


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