Personal branding

The conscious and intentional effort to create and influence public perception within your industry
Helps you be known within your field and land work consistently
Can you be known for a specific topic?(thought leader)
What do you want people to associate you with?
Do you bring a pre-existing audience with you?
What career options might you want in the future?
Why to you want a personal brand?
Meet your audience where they are; where do they spend time online?
Post consistently and create content that people will share e.g your niche

Abi Beckram